Cannon Beach Vacation Rentals is set to be the next LiveRez partner to appear on Getting Away Together, an international reality television series that highlights travelers staying together in professionally managed vacation rentals.
In late September, filming wrapped in Cannon Beach for the upcoming episode, which is tentatively scheduled to appear in spring 2014.
Getting it Made
Getting on the show was the culmination of a two-year process for Cannon Beach Vacation Rentals Owner Linda Beck-Sweeney and her management team of Brian Olson and Barbara Cool-Olson.
General Manager Brian Olson said that getting the show to approve Cannon Beach as a locale was the easy part of the process, but gathering the funding needed to get show made was more challenging.
According to Olson, the community of Cannon Beach came together to help make it happen. And, they even got help from some unexpected places.
“The fun part about this that surprised some people is we actually got help from local hoteliers,” Olson said.
Most people would think that hoteliers would see vacation rentals as competition and not want to help them. But, according to Olson, some of the hoteliers in Cannon Beach saw the common benefit for all of Cannon Beach, and were more than willing to help.
In addition to the hoteliers, Cannon Beach also secured funding from a number of other sources, including a big boost from their local Tourism and Arts Commission.
A Boon to Local Tourism
Getting Away Together is produced by the Emmy-award-winning team at PineRidge Productions and is part of an awareness initiative by the Vacation Rental Managers Association. In just its second season, the show is broadcast on more than two thirds of PBS Stations across the United States and in nearly half of the top 25 television markets. The show is broadcast in all 50 states and has the ability to reach 65 percent of U.S. households. In May, it was announced that the show will now also be distributed globally by Canamedia.
Olson is confident that the exposure created by the show will provide a big boost to tourism in Cannon Beach.
“I think people will see our little part of the world and go, ’Gee, we’ve got to go there,’” Olson said. “I think we’re going to see a huge push from people who see it and want to go to Cannon Beach.”
One of the coolest aspects of the show is that the footage is actually owned by the local chamber of commerce. And, local businesses, including Cannon Beach Vacation Rentals, will be able to use that footage in their marketing efforts.
“Because this project went through our chamber of commerce, our chamber owns all the footage,” Olson said. “That means if we want to do something down the road, we can call PineRidge and say, ‘Hey, can you create a little three-minute video featuring this gallery and this activity, so we can use it in our advertising or promotions.’”
About the Episode
The cast of this episode is a group of three young couples from Utah. During their stay, the group enjoyed a truly local experience. They visited Cannon Beach’s iconic landmark Haystack Rock, did yoga at Ecola State Park, had surf lessons at Indian Beach, saw glass blowing at IceFire Glassworks, shopped at local businesses, and had a cooking class and ate dinner courtesy of Cannon Beach Cooking School EVOO.
“It was a jam packed weekend,” said Olson, who was with the group as a guide for most of their stay.
Olson said that one of the cast members has a popular blog called the “The Well Traveled Wife,” where she chronicled the groups’ stay.
“Ever since she left, she has been blogging about her experience doing the television show,” Olson said. “So, Cannon Beach is getting even more coverage because of her blog.”
LiveRez Partners on TV
Cannon Beach Vacation Rentals’ upcoming television appearance will be the latest in a long string of national television appearances by LiveRez partners.
- In July, Southern Belle Vacation Rentals was featured on HGTV’s “Bang for Your Buck.”
- In June, Utah Vacation Homes was featured in the Park City, UT episode of Getting Away Together. And in July, filming wrapped for a second episode in St. George.
- Also in June, All Star Vacation Homes was featured on HGTV’s “House Hunters”
- In June 2012, Casas de Santa Fe was featured on “House Hunters on Vacation”
- And in 2011, San Diego Beach King was featured on “House Hunters on Vacation”
Learn More About LiveRez
LiveRez is the fastest growing vacation rental software provider for professional vacation rental managers. The company’s cloud-based, end-to-end platform offers fully integrated solutions for reservation management, trust accounting and online marketing, with high-ranking, high-conversion dynamic websites and an extensive affiliate marketing program. The company is a proud Gold Sponsor of the Vacation Rental Manager’s Association (VRMA).
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